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At a time when the rehabilitation of prisoners is a major concern, Lenzburg Central Prison has adopted an innovative approach to social reintegration. Rather than simply serving their sentences, inmates at this Swiss institution are encouraged to exploit their talents and skills through a varied range of occupations, thereby contributing to their own rehabilitation.

The entire range of personalised wine bottles from Justizvollzugsanstalt Lenzburg ©Justizvollzugsanstalt Lenzburg
The entire range of personalised wine bottles from Justizvollzugsanstalt Lenzburg ©Justizvollzugsanstalt Lenzburg

A diverse range of occupations

At the JVA Lenzburg, prisoners are legally obliged to work. However, this is not just an obligation, but also an opportunity. Thanks to close collaboration with partner companies, prisoners have the opportunity to train and work in a variety of areas. Whether it’s mass production for external companies or the manufacture of semi-finished products, the prison’s craftsmen put their skills at the service of customers with professionalism and quality. The inmates also apply their skills to the production of a varied range of wines, including white, red and rosé, as well as the creation of an artisanal gin.

The prisoners’’ fingerprints on each bottle

What makes each bottle of JVA Lenzburg wine even more special is the personal touch it carries. On each bottle, you’ll find the unique fingerprint of a prisoner. This imprint symbolises the work and effort that went into creating this exceptional wine.

So when you open a bottle of JVA Lenzburg wine, not only are you enjoying an award-winning beverage, but you’re also supporting a process of rehabilitation and social reintegration, while celebrating the diversity of talent hidden behind prison walls.

A Sensory Experience Across the Wine Range

The entire range of wines has a consistent look, but each grape variety has its own distinctive colour. 

Whether on black, green or clear glass bottles, the digital print of the label and imprint stands out elegantly, adding a touch of sophistication to each bottle. The subtle relief created by the superimposed layers of paint offers a pleasant tactile experience when holding the bottle in your hand.

The imprint is carefully placed to faithfully reproduce the sensation of a thumb holding the bottle, specifically when held head-on, offering a unique and engaging sensory experience that invites you to connect directly with the product.

The colours black and white were not chosen at random, but represent opposites: black symbolises detention, while white evokes freedom.

The Riesling-Sylvaner bottle with a digital print on a green glass bottle
The Riesling-Sylvaner bottle with a digital print on a green glass bottle
The Rosé bottle with digital printing on a transparent bottle
The Rosé bottle with digital printing on a transparent bottle
The bottle of Pinot Noir with digital printing on a dark glass bottle
The bottle of Pinot Noir with digital printing on a dark glass bottle

A Plunge into the Gin 1864 Glass Bottle: History, Design and Authentic Flavours

Gin 1864 promises an immersive customer experience with its distinctive detail: a prisoner’s ball delicately adorning the neck of the bottle. This limited edition of 500 is also distinguished by the design of its label and imprint, which captivate the entire front surface. Thanks to digital printing, this bottle also offers a unique tactile experience, revealing a relief that awakens the senses.

Gin 1864 is distilled from 19 plants that have been carefully cultivated for decades behind the walls of the Lenzburg prison. Juniper berries, combined with fruity citrus notes and various botanical spices, give “Gin 1864” its distinctive character and unique taste.

Gin glass bottle with digital printing ©Justizvollzugsanstalt Lenzburg
Gin glass bottle with digital printing ©Justizvollzugsanstalt Lenzburg

Hyper-personalisation with digital printing – infinite possibilities

Digital printing plays a central role in the presentation of this wine collection. Thanks to this technology, it is possible to print small quantities for special series. Digital printing on glass offers brilliance, an infinite range of colours and precise detail.

What’s more, this printing technique allows flexible production, enabling limited editions to be produced to meet specific customer requirements.

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